ABOUT THE BRAND
Pedro Lourenço made his professional fashion debut at the tender age of 12 during São Paulo fashion week. This seems unbelievable until you learn that he grew up among the scissors, needles, threads and fashion shows of his parents, the well-known Brazilian designers Reinaldo Lourenço and Gloria Coelho. Lourenço was literally breathing fashion from the moment he was born. Fast forward a few years and the young designer has launched his own label and is fast making waves in fashion circles for his creative use of materials, futuristic scope and technical accomplishments.